Pyxle, a top ranking software and web development company based in Sri Lanka, proved its competency in internet marketing solutions yet again when its Search Engine Optimisation (SEO) project for Galle Fort Hotel resulted in a traffic increase of 470% for the hotel within just three to four months of optimisation.
This success was far above the desired objectives and targeted deadlines of the project. Enthusiastic about this online expansion, Karl Steinberg, Chairman and one of the owners of Galle Fort Hotel, said: "Our primary desire when contracting Pyxle was to get to the top in the Google web searches. The support we got from Pyxle to achieve this was amazing."
"We are very pleased with the web design, the development and search engine optimisation solutions proposed and implemented by Pyxle, which has significantly improved the web presence of Galle Fort Hotel."
"A traffic increase of 470% percent in just three to four months after the Pyxle optimisation is truly tremendous. I would like to thank the Pyxle team for its vigorous efforts to put us on the top of the targeted searches. The team is very mindful in its optimisation approaches whilst not disturbing the appearance or the technology in use," Steinberg concluded.
The Pyxle internet marketing solution includes a link building campaign management, SEO, Social Media Optimisation (SMO) and online PR together with online research and analytical reporting.
Some of the key benefits enjoyed by the hotel through Pyxle's comprehensive internet marketing solution are an increase in online inquiries and sales, a higher the hit rate from target countries, a boost in brand awareness, and above all a good return on investment.
According to Steinberg, Pyxle had been quite transparent about the technical effort behind the solutions it offered. Upon developing the Galle Fort hotel website, Pyxle had been rigorously working on strategies that could establish the visibility and accessibility of the site whilst improving the online popularity of this award-winning boutique hotel in Sri Lanka.
Managing Director of Pyxle Presantha Jayamaha, commenting on this latest achievement, said: "We are very happy about reaching the desired results much earlier than the expected timeframe. Southern hotels are among the most sought-after places in Sri Lanka. And it is remarkable to note that Galle Fort hotel website has beaten the online competition with other major hotels in the locality. Galle Fort Hotel obtained the top slot for all the targeted keywords and we are now working on securing these positions in the long run."
Speaking further, Jayamaha said: "This exercise just goes to show the effectiveness of internet marketing. For example, a small hotel in Sri Lanka can attract and convince a prospective traveller in Europe to visit its hotel simply by marketing itself correctly online!"
Internet marketing is a broader mix of online marketing components a company can use as a means of increasing sales - even if its business is done completely online, partly online, or completely offline. Essentially, internet marketing is using the internet to communicate a company's message about itself, its products, or its services online. It is one of the most economical and far reaching mediums of communication between a company and its clients.
With internet usage increasing rapidly in Sri Lanka, especially with Information and Communications Technology Association (ICTA) and Sri Lankan Government's e-Sri Lanka strategy, Sri Lankans too enjoy a lot of internet marketing potential since the active use of social media such as forum and community portals have become a part of and parcel of the Sri Lankan life style.
Galle Fort Hotel
Located at 28 Church Street, within the ramparts of the 17th century Dutch Fortress in Galle - a UNESCO World Heritage Site, Galle Fort Hotel is one of the finest small luxury boutique heritage hotels in Sri Lanka. It is managed by the Australian Film Producer, Karl Steinberg and former Banker Christopher Ong. The prestigious Conde Naste Traveller selected Galle Fort Hotel as one of the best new hotels in the world. It was also awarded the '2007 UNESCO Award of Distinction for Cultural Heritage Conservation' and was selected for 'Most Desirable Hotel Bed Linen in the World' by Wallpaper magazine. Most recently it had been honoured by The Australian Travel Magazine as "one of the top five places in the world to chill and relax".
Saturday, October 1, 2011
Travel to sri lanka!!!!!!!!!!!!!
Captivating beaches and enticing water games, splendid backdrop highlighting indolent waterways, prolific marshland, economically incredible kinds of jungles, striking peaks, plentiful streams and cascades, a profusion of natural world are making Sri Lanka the well liked tourists destination. Sri Lanka is earning a lot from its tourism industry. People who book sri lanka flights have become major contributor to its economy. Main visitors' highlights are centered on its mesmerizing island's well-known beaches positioned in thesouthernandeasternarea of the nation, earliest legacy spots situated in the heart of Sri Lanka and verdant resorts situated in the hilly areas of the country.
Seven famous world heritage sites are residing at Sri Lanka. The city of Sri Lanka with affluent past, Colombois measured as the "business hub of Sri Lanka" which pulls millions of travelers from the entire world and tends them to book flights to Sri Lanka to visit the place for their business concerns. Sri Lanka's distinctive bio network, exciting inheritance spots from prehistoric metropolises to regal castles, a lively ethnicity and striking festivals, and amiable and friendly inhabitants are creating great pull for the tourists to visit the country again and again.
Stone mining is very popular in Sri Lanka. Mostly people book flights to Sri Lanka to participate in its gem industry. Sri Lanka is warmly famed as Ratna Dweepa which signifies Gem isle. This denotation is an indication of its natural prosperity.It is famous about this land that it has the best of the world topazes, amethysts, sapphires and many more costly gems. Remaining sediments are mostly got in overflow areas of brooks and streams. Sri Lanka has very distinctive blue sapphire which is popular as Ceylon Sapphire and is very much different in shape, shade, lucidity and shine from all other blue sapphires of the world.
Once your flights to Sri Lanka touch the ground of the nation, you will come to know that it is a land with joyful inhabitants who are eminent for their generosity.You might hardly find a place like this any where in the whole world.Keeping the taste and liking of everyone, it is boosting its highlights. Sri Lanka has a recognized history, extend over thousands of years. Few hundred years before Christ, Sri Lanka was a terrain tendering with liveliness and well-organized society. So come and enjoy the history of the nation just by booking flights to Sri Lanka..
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